
A NOVAGEM Experience
A gem can be beautiful at first glance. The extraordinary begins when you know how to look.
Know & Glow is an experience created by NOVAGEM to bring you closer to the fascinating world of natural gemstones through observation, knowledge, and the senses.
A guided experience where you can observe, compare, and directly experience a selection of gemstones from different parts of the world.
You don't need to know about gemology.
Just curious.


A gem tasting
What does it mean for NOVAGEM to taste a gem?
Just as a tasting allows us to discover what lies behind a wine, a coffee, or a chocolate, a gemstone tasting teaches us to look beyond the first impression.
Color, luster, transparency, inclusions, optical phenomena, rarity, and origin begin to reveal the identity and character of each gemstone.
At KNOW & GLOW, you won't just hear about gemstones.
You will have them in front of you. You will observe them. You will compare them. And you will learn to discover what makes them unique.
FOUR MOMENTS. A NEW WAY OF SEEING.
KNOW & GLOW unfolds across four key stages designed to progressively transform the way you view a gemstone.
OBSERVE
What do you see when you have a gem in front of you?
We will begin by exploring the characteristics that can be recognized through our senses and careful observation: color, transparency, luster, inclusions, cut, and appearance.
You will discover that two seemingly similar gems can tell completely different stories.


UNDERSTAND
Light reveals what the eye does not always comprehend.
Gemstones interact with light in extraordinary ways.
Refraction, dispersion, pleochroism, and fluorescence are some of the phenomena that help explain why a gemstone can change, sparkle, or reveal unexpected colors.
We will also explore properties such as hardness, strength, and durability to understand that beauty is only one part of a gemstone's nature.
COMPARE
What appears the same can be profoundly different.
Natural. Synthetic. Treaty. Simulant.
Through direct comparison, you will discover how visually similar materials can have completely different natures, histories, and values.
Using gemstones and materials specially selected for the experience, you will learn to observe clues and formulate the right questions before evaluating a stone.


RECOGNIZING THE EXTRAORDINARY
What makes a gem exceptional?
After learning to observe, understand, and compare, the time comes to apply that new criterion.
We will work with gemstones of varying qualities and selected pieces from the NOVAGEM Premium Portfolio to discover how subtle differences in color, cut, clarity, character, condition, and rarity can profoundly transform our perception of a gemstone.
Here, knowledge becomes criterion.
And looking becomes knowing how to recognize it..
TAKE A CLOSER LOOK
An experience for your eyes. Tools to discover more.
During KNOW & GLOW, you will have access to tools used in gemological observation.

10x Magnifying Glass
Get up close to the interior of a gemstone and discover inclusions, structures, and characteristics invisible to the naked eye.

White light and warm light
Observe how the color, brightness, and transparency change under different conditions.

UV light
Discover fluorescence and unexpected responses.

Basic instruments
Discover some of the instruments and principles used in gemology to study and identify gemstones.
It’s not about becoming a specialist overnight.
It is about discovering How much more you can see when you know where to look.
MORE THAN A MASTERCLASS
KNOW & GLOW does not take place in a classroom.
Each edition takes place in a carefully selected venue and combines knowledge, conversation, gastronomy, and discovery.
The pace of the experience allows for observing the gems, discussing them, and sharing the occasion over a selection of food and wines curated for each edition.
Because discovering something extraordinary also deserves an extraordinary setting.
KNOW & GLOW travels
Each city transforms the experience.
KNOW & GLOW is a traveling experience.
Each edition finds a new setting, new stories, and a unique selection of gems.
Upcoming Dates
JUL
26
SAN MIGUEL DE ALLENDE
Casa Goyry Hotel
SEP
12
CUERNAVACA
Las Mañanitas Hotel, Garden, Restaurant & SPA
NOV
14
MEXICO CITY
Lugar por Deifinir
DEC
05
OAXACA
Location to be determined


Who is Know & Glow for?
For those curious about gemstones.
For those who enjoy discovering, learning, and looking at things from a different perspective.
For those who love design, art, nature, jewelry, science, or simply extraordinary objects.
You don't need to have a collection.
You don't need to know about gemology.
KNOW & GLOW begins precisely there: with curiosity.
DISCOVER. UNDERSTAND. DESIRE.
Some of the gems used during Know & Glow are part of the NOVAGEM collection and are available for purchase.
At the end of the experience, you will be able to get to know them in greater depth and, if any of them sparks your interest, request information about their origin, characteristics, and availability.
No pressure.
Because we believe an extraordinary gem should be chosen after learning to recognize it.
